[Company / Industry] Global leader in health supplements / Health and Wellness Products
[Position] Senior Marketing Manager
[Function] Marketing / Business Development
[Location] Seoul, Korea
[Consultant in charge] Simon S. Kim
The Company is entering the Korea Market for the first time
Develop a deep understanding of customers in Korea and develop appropriate communication journeys to drive brand awareness in Korea
Launch publicity campaign to ensure continuous media coverage
Develop digital marketing strategy and testing different channels to implement media mix
Manage social media contents and performance
Lead partnership development activities to drive customer and sales growth in Korea; marketing partnerships across payment, financial services, affiliates, influencers and other platforms.
Identify and assess strategic business opportunities and partnerships through ongoing research of consumer behavior, industry trends and emerging technology.
Management of partner relationships on a day-to-day basis.
Collaborate cross-functionally to develop various marketing promotions and events by leveraging partner relationships
Together with Korea GM, serve as main point of contact during partnership deal negotiations
[Knowledge, Skills and Abilities]
Minimum 10+ years of overall digital marketing and partnership experience.
Strong understanding of e-commerce industry and competitive landscape in Korean market.
Strong understanding of Korean online shoppers’ demand and behavior.
Strong partner engagement skills with the ability to develop relationships, and magnify existing partner channels
Ability to prioritize, identify problems, quickly devise feasible solution options, disseminate appropriate information to relevant partners and ultimately bring about timely resolution
Marketing agency management experience required
Experience in working with international companies and global brands required
Strong leadership behavior, sound judgement, great decision making capabilities, problem solving skills.
Fluency (verbal and written) in Korean and English language
This position will be based in Seoul, Korea
If you are interested, please contact +82-2-6123-0100