[Company / Industry] Personal Peripherals / Consumer Electronics
[Position] Marketing Manager
[Function] Business Development / Marketing
[Reporting Line] Country Manager
[Employment Type] Permanent
[Location] Seoul, Korea
[Consultant in charge] Simon S. Kim
World Leader in Computer peripherals
The Category Marketing Manager is responsible for bringing the Company's Personal Workspace categories to life in Korea. This position will play a key role in driving the category P&L and partnering with region/KR team to develop a comprehensive marketing plan for generating demand, growing market share and executing successful plans built on insights, data, marketing experiences and innovation from digital to trade marketing
Manage the Personal Workspace categories (known as non-gaming) P&L driving revenue, profitability and share growth.
Develop and lead 360 approach to the consumer journey with : digital, PR, social, partnership, point of sales, localization and more.
Ensure execution of a strong marketing strategy and portfolio plans and partner with sales teams for strong go-to-market execution
Be the central communications point between country and region for the category related marketing activities.
7 years in marketing experience and proven track record executing successful marketing program from leading CE/Consumer-centric companies, digital marketing experience is a must
Strong attention to detail with effective communication, analytical and organizational skills
Able to independently structure and manage workflow and priorities
Strong communication skills around storytelling (written and verbal)
Language proficiency – Native level of Korean and business level of English is a MUST