Head of Marketing

[Company / Industry] Cosmetics / Luxury Goods & Fashion

[Position] Head of Marketing

[Function] Marketing

[Employment Type] Permanent

[Compensation] TBD

[Location] Seoul, Korea

[Consultant in charge] Simon S. Kim

Company Description:

Global leader in high-end and inspirational beauty brand with its strategic position of leading the beauty trend and innovation in the market

Position Background:

Looking for a high caliber candidate to lead and develop the strategy to ensure the success on leading the market by offering the best customer experience and trend-leading products through the Omni-Channel ecosystem.

Job Description:    

• Develop short term and long term vision, strategy, and priorities for the business

• Develop integrated communication, digital/social and Key Opinion Leader strategy

• Deliver market specific trends, consumer analytics and come up with growth opportunities

• Elevate product innovation and local relevance to Global marketing for new product / services / concepts / technologies

• Define and propose innovative projects focusing on brand equity and future growth

• Design Client Decision Journey for each campaign and marketing initiative

• 360 degree marketing plans for the business

• Integrate POS marketing and CRM programs with non-POS channels

• Strengthen its social leadership in the makeup market

• Recruit and engage new & existing customers through trigger based, data driven, continuous communication

• Lead and motivate the marketing teams across regular meetings as well as team work activities

• Develop and retain the team to ensure the requisite skills, knowledge and leadership are in place

• Build and run a transparent and efficient communication process and collaboration model

• Manage marketing budget in line with Division’s strategy and priorities

• Determine optimum level of investment by category and new initiatives

• Supervise inventory and continuously improve forecasting accuracy

• Lead the stock management committee working with relevant teams

• Take the ownership of Division’s topline as well as bottom line performance

Job Requirements:   

• +10 years of working experience in marketing, strategy or consulting fields with managerial experience

• Previous industry exposure in retail is preferred but not limited to, both on in-house and consultant/agent is a plus

• Proven track record of strategic and creative excellence

• Strong business acumen with understanding of Digitalization and Omni channel marketing (Must)

• Enthusiastic and engaging leader with a direction, energy and passion

• Strategic and analytical thinker

• Strong communicator with genuine interests in developing others

• Fluent English / Native Korean

If you are interested, please contact simon.kim@rp4rp.com +82-2-6123-0100